Strategic pricing for the arts /

"Pricing is complex, especially in the creative and cultural sector. How should prices differ between ordinary and premium seating? How much of a discount in admission should be offered through membership or season subscription? Does it make sense to charge higher ticket prices but offer relati...

Kaydedildi:

Detaylı Bibliyografya
Yazar:	Rushton, Michael, 1959-
Materyal Türü:	Kitap
Dil:	İngilizce
Baskı/Yayın Bilgisi:	London ; New York : Routledge, Taylor & Francis Group, 2015.
Edisyon:	First edition.
Konular:	Arts > Marketing. Pricing. BUSINESS & ECONOMICS / General. BUSINESS & ECONOMICS / Marketing / General. BUSINESS & ECONOMICS / Nonprofit Organizations & Charities.

Benzer Materyaller

Standing room only : marketing insights for engaging performing arts audiences /
Yazar:: Bernstein, Joanne Scheff, 1945-
Baskı/Yayın Bilgisi: (2014)

Accounting 101 : from calculating revenues and profits to determining assets and liabilities, an essential guide to accounting basics /
Yazar:: Cagan, Michele
Baskı/Yayın Bilgisi: (2017)

Sales 101 : from finding leads and closing techniques to retaining customers and growing your business, an essential primer on how to sell /
Yazar:: Connick, Wendy
Baskı/Yayın Bilgisi: (2019)

Herding tigers : be the leader that creative people need /
Yazar:: Henry, Todd
Baskı/Yayın Bilgisi: (2018)

Jab, jab, jab, right hook : how to tell your story in a noisy social world /
Yazar:: Vaynerchuk, Gary
Baskı/Yayın Bilgisi: (2013)

Out of our minds : learning to be creative /
Yazar:: Robinson, Ken
Baskı/Yayın Bilgisi: (2013)

Youtility : why smart marketing is about help not hype /
Yazar:: Baer, Jay, 1969-
Baskı/Yayın Bilgisi: (2013)

How to Build Your Brand : Implementing a Proven and Effective Process.
Yazar:: Lubin, Laurence
Baskı/Yayın Bilgisi: (2022)

Business issues in the arts /
Baskı/Yayın Bilgisi: (2023)

Financial planning & analysis and performance management /
Yazar:: Alexander, Jack, 1956-
Baskı/Yayın Bilgisi: (2018)

Dare to lead : brave work, tough conversations, whole hearts /
Yazar:: Brown, Brené
Baskı/Yayın Bilgisi: (2018)

The psychology of money : timeless lessons on wealth, greed, and happiness /
Yazar:: Housel, Morgan
Baskı/Yayın Bilgisi: (2020)

Fashion entrepreneurship : the creation of the global fashion business /
Yazar:: Karra, Neri
Baskı/Yayın Bilgisi: (2022)

The 1-page marketing plan : get new customers, make more money, and stand out from the crowd /
Yazar:: Dib, Allan
Baskı/Yayın Bilgisi: (2021)

The 1-page marketing plan : get new customers, make more money, and stand out from the crowd /
Yazar:: Dib, Allan
Baskı/Yayın Bilgisi: (2021)

The social media bible : tactics, tools, & strategies for business success /
Yazar:: Safko, Lon
Baskı/Yayın Bilgisi: (2012)

Creative arts marketing /
Yazar:: O'Sullivan, Terry, 1957-, ve diğerleri
Baskı/Yayın Bilgisi: (2017)

Leadership in the performing arts /
Yazar:: Stein, Tobie S.
Baskı/Yayın Bilgisi: (2016)

Entrepreneurship for the creative and cultural industries /
Yazar:: Kolb, Bonita M.
Baskı/Yayın Bilgisi: (2020)

Event management for dummies /
Yazar:: Capell, Laura
Baskı/Yayın Bilgisi: (2013)

Creative arts therapy careers /
Baskı/Yayın Bilgisi: (2022)

Rebel ideas : the power of diverse thinking /
Yazar:: Syed, Matthew
Baskı/Yayın Bilgisi: (2019)

Strategic decision making in the arts : case studies in arts and cultural entrepreneurship /
Yazar:: Beckman, Gary D., 1961-, ve diğerleri
Baskı/Yayın Bilgisi: (2025)

How to write a business plan /
Yazar:: Finch, Brian
Baskı/Yayın Bilgisi: (2010)

The right to speak : working with the voice /
Yazar:: Rodenburg, Patsy, 1953-
Baskı/Yayın Bilgisi: (2015)

Marketing fashion : strategy, branding and promotion /
Yazar:: Posner, Harriet
Baskı/Yayın Bilgisi: (2018)

How innovation works : and why it flourishes in freedom /
Yazar:: Ridley, Matt
Baskı/Yayın Bilgisi: (2020)

Penmarric.
Yazar:: Howatch, Susan
Baskı/Yayın Bilgisi: (2012)

The young entrepreneur : how to start a business while you're still a student /
Yazar:: Goswami, Swish, ve diğerleri
Baskı/Yayın Bilgisi: (2022)

Creativity, Inc. : overcoming the unseen forces that stand in the way of true inspiration /
Yazar:: Catmull, Edwin E.
Baskı/Yayın Bilgisi: (2014)

What got you here won't get you there : how successful people become even more successful! /
Yazar:: Goldsmith, Marshall, ve diğerleri
Baskı/Yayın Bilgisi: (2013)

Theatre and social media /
Yazar:: Lonergan, Patrick
Baskı/Yayın Bilgisi: (2016)

Sur le mode de production asiatique /
Baskı/Yayın Bilgisi: (1969)

La formation de la pensée économique de Karl Marx de 1843 jusqu'à la rédaction du "Capital" : étude génétique /
Yazar:: Mandel, Ernest
Baskı/Yayın Bilgisi: (1970)

Fondements de la critique de l'economie politique /
Yazar:: Marx, Karl, 1818-1883
Baskı/Yayın Bilgisi: (1967)

Traité d'économie marxiste /
Yazar:: Mandel, Ernest
Baskı/Yayın Bilgisi: (1969)

L'enfer des choses : Rene Girard et la logique de l'economie /
Yazar:: Dumouchel, Paul, 1951-
Baskı/Yayın Bilgisi: (1979)

The Cambridge companion to theatre history /
Baskı/Yayın Bilgisi: (2013)

Achieving High Performance (Essential Managers) /
Baskı/Yayın Bilgisi: (2022)

Usborne Economics for Beginners /
Yazar:: Andy, Prentice
Baskı/Yayın Bilgisi: (2021)