Strategic pricing for the arts /
"Pricing is complex, especially in the creative and cultural sector. How should prices differ between ordinary and premium seating? How much of a discount in admission should be offered through membership or season subscription? Does it make sense to charge higher ticket prices but offer relati...
Enregistré dans:
| Auteur principal: | |
|---|---|
| Format: | Livre |
| Langue: | anglais |
| Publié: |
London ; New York :
Routledge, Taylor & Francis Group,
2015.
|
| Édition: | First edition. |
| Sujets: |
Documents similaires
Standing room only : marketing insights for engaging performing arts audiences /
par: Bernstein, Joanne Scheff, 1945-
Publié: (2014)
par: Bernstein, Joanne Scheff, 1945-
Publié: (2014)
Accounting 101 : from calculating revenues and profits to determining assets and liabilities, an essential guide to accounting basics /
par: Cagan, Michele
Publié: (2017)
par: Cagan, Michele
Publié: (2017)
Sales 101 : from finding leads and closing techniques to retaining customers and growing your business, an essential primer on how to sell /
par: Connick, Wendy
Publié: (2019)
par: Connick, Wendy
Publié: (2019)
Herding tigers : be the leader that creative people need /
par: Henry, Todd
Publié: (2018)
par: Henry, Todd
Publié: (2018)
Jab, jab, jab, right hook : how to tell your story in a noisy social world /
par: Vaynerchuk, Gary
Publié: (2013)
par: Vaynerchuk, Gary
Publié: (2013)
Out of our minds : learning to be creative /
par: Robinson, Ken
Publié: (2013)
par: Robinson, Ken
Publié: (2013)
Youtility : why smart marketing is about help not hype /
par: Baer, Jay, 1969-
Publié: (2013)
par: Baer, Jay, 1969-
Publié: (2013)
How to Build Your Brand : Implementing a Proven and Effective Process.
par: Lubin, Laurence
Publié: (2022)
par: Lubin, Laurence
Publié: (2022)
Business issues in the arts /
Publié: (2023)
Publié: (2023)
Financial planning & analysis and performance management /
par: Alexander, Jack, 1956-
Publié: (2018)
par: Alexander, Jack, 1956-
Publié: (2018)
Dare to lead : brave work, tough conversations, whole hearts /
par: Brown, Brené
Publié: (2018)
par: Brown, Brené
Publié: (2018)
The psychology of money : timeless lessons on wealth, greed, and happiness /
par: Housel, Morgan
Publié: (2020)
par: Housel, Morgan
Publié: (2020)
Fashion entrepreneurship : the creation of the global fashion business /
par: Karra, Neri
Publié: (2022)
par: Karra, Neri
Publié: (2022)
The 1-page marketing plan : get new customers, make more money, and stand out from the crowd /
par: Dib, Allan
Publié: (2021)
par: Dib, Allan
Publié: (2021)
The 1-page marketing plan : get new customers, make more money, and stand out from the crowd /
par: Dib, Allan
Publié: (2021)
par: Dib, Allan
Publié: (2021)
The social media bible : tactics, tools, & strategies for business success /
par: Safko, Lon
Publié: (2012)
par: Safko, Lon
Publié: (2012)
Creative arts marketing /
par: O'Sullivan, Terry, 1957-, et autres
Publié: (2017)
par: O'Sullivan, Terry, 1957-, et autres
Publié: (2017)
Leadership in the performing arts /
par: Stein, Tobie S.
Publié: (2016)
par: Stein, Tobie S.
Publié: (2016)
Entrepreneurship for the creative and cultural industries /
par: Kolb, Bonita M.
Publié: (2020)
par: Kolb, Bonita M.
Publié: (2020)
Event management for dummies /
par: Capell, Laura
Publié: (2013)
par: Capell, Laura
Publié: (2013)
Creative arts therapy careers /
Publié: (2022)
Publié: (2022)
Rebel ideas : the power of diverse thinking /
par: Syed, Matthew
Publié: (2019)
par: Syed, Matthew
Publié: (2019)
Strategic decision making in the arts : case studies in arts and cultural entrepreneurship /
par: Beckman, Gary D., 1961-, et autres
Publié: (2025)
par: Beckman, Gary D., 1961-, et autres
Publié: (2025)
How to write a business plan /
par: Finch, Brian
Publié: (2010)
par: Finch, Brian
Publié: (2010)
The right to speak : working with the voice /
par: Rodenburg, Patsy, 1953-
Publié: (2015)
par: Rodenburg, Patsy, 1953-
Publié: (2015)
Marketing fashion : strategy, branding and promotion /
par: Posner, Harriet
Publié: (2018)
par: Posner, Harriet
Publié: (2018)
How innovation works : and why it flourishes in freedom /
par: Ridley, Matt
Publié: (2020)
par: Ridley, Matt
Publié: (2020)
Penmarric.
par: Howatch, Susan
Publié: (2012)
par: Howatch, Susan
Publié: (2012)
The young entrepreneur : how to start a business while you're still a student /
par: Goswami, Swish, et autres
Publié: (2022)
par: Goswami, Swish, et autres
Publié: (2022)
Creativity, Inc. : overcoming the unseen forces that stand in the way of true inspiration /
par: Catmull, Edwin E.
Publié: (2014)
par: Catmull, Edwin E.
Publié: (2014)
What got you here won't get you there : how successful people become even more successful! /
par: Goldsmith, Marshall, et autres
Publié: (2013)
par: Goldsmith, Marshall, et autres
Publié: (2013)
Theatre and social media /
par: Lonergan, Patrick
Publié: (2016)
par: Lonergan, Patrick
Publié: (2016)
Sur le mode de production asiatique /
Publié: (1969)
Publié: (1969)
La formation de la pensée économique de Karl Marx de 1843 jusqu'à la rédaction du "Capital" : étude génétique /
par: Mandel, Ernest
Publié: (1970)
par: Mandel, Ernest
Publié: (1970)
Fondements de la critique de l'economie politique /
par: Marx, Karl, 1818-1883
Publié: (1967)
par: Marx, Karl, 1818-1883
Publié: (1967)
Traité d'économie marxiste /
par: Mandel, Ernest
Publié: (1969)
par: Mandel, Ernest
Publié: (1969)