The ultimate marketing plan : target your audience! get out your message! build your brand! /

As the market place changes under the impact of the rapid transformation of information and the Internet, marketing plans are more important than ever. This title explains how to integrate social media, contacts and membership, and other tools into a complete plan that strengthens your customer base...

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Autor principal: Kennedy, Dan S., 1954-
Format: Llibre
Idioma:anglès
Publicat: Avon, Mass. : Adams Business, ©2011.
Edició:4th ed.
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SPAA Library: On Shelves

Detall dels fons de SPAA Library: On Shelves
Signatura: HF5415.1 .K37 2011
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