The ultimate marketing plan : target your audience! get out your message! build your brand! /

As the market place changes under the impact of the rapid transformation of information and the Internet, marketing plans are more important than ever. This title explains how to integrate social media, contacts and membership, and other tools into a complete plan that strengthens your customer base...

Ausführliche Beschreibung

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Bibliographische Detailangaben
1. Verfasser: Kennedy, Dan S., 1954-
Format: Buch
Sprache:Englisch
Veröffentlicht: Avon, Mass. : Adams Business, ©2011.
Ausgabe:4th ed.
Schlagworte:

SPAA Library: On Shelves

Bestandsangaben von SPAA Library: On Shelves
Signatur: HF5415.1 .K37 2011
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