The ultimate marketing plan : target your audience! get out your message! build your brand! /

As the market place changes under the impact of the rapid transformation of information and the Internet, marketing plans are more important than ever. This title explains how to integrate social media, contacts and membership, and other tools into a complete plan that strengthens your customer base...

Mô tả đầy đủ

Đã lưu trong:
Chi tiết về thư mục
Tác giả chính: Kennedy, Dan S., 1954-
Định dạng: Sách
Ngôn ngữ:Tiếng Anh
Được phát hành: Avon, Mass. : Adams Business, ©2011.
Phiên bản:4th ed.
Những chủ đề:
Miêu tả
Tóm tắt:As the market place changes under the impact of the rapid transformation of information and the Internet, marketing plans are more important than ever. This title explains how to integrate social media, contacts and membership, and other tools into a complete plan that strengthens your customer base without breaking your budget.
Mô tả vật lý:xiv, 226 pages : illustrations ; 22 cm
Thư mục:Includes bibliographical references and index.
số ISBN:1440511845
1440514321
9781440511844
9781440514326