The ultimate marketing plan : target your audience! get out your message! build your brand! /
As the market place changes under the impact of the rapid transformation of information and the Internet, marketing plans are more important than ever. This title explains how to integrate social media, contacts and membership, and other tools into a complete plan that strengthens your customer base...
Enregistré dans:
| Auteur principal: | |
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| Format: | Livre |
| Langue: | anglais |
| Publié: |
Avon, Mass. :
Adams Business,
©2011.
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| Édition: | 4th ed. |
| Sujets: |
| Résumé: | As the market place changes under the impact of the rapid transformation of information and the Internet, marketing plans are more important than ever. This title explains how to integrate social media, contacts and membership, and other tools into a complete plan that strengthens your customer base without breaking your budget. |
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| Description matérielle: | xiv, 226 pages : illustrations ; 22 cm |
| Bibliographie: | Includes bibliographical references and index. |
| ISBN: | 1440511845 1440514321 9781440511844 9781440514326 |