The ultimate marketing plan : target your audience! get out your message! build your brand! /

As the market place changes under the impact of the rapid transformation of information and the Internet, marketing plans are more important than ever. This title explains how to integrate social media, contacts and membership, and other tools into a complete plan that strengthens your customer base...

Πλήρης περιγραφή

Αποθηκεύτηκε σε:
Λεπτομέρειες βιβλιογραφικής εγγραφής
Κύριος συγγραφέας: Kennedy, Dan S., 1954-
Μορφή: Βιβλίο
Γλώσσα:Αγγλικά
Έκδοση: Avon, Mass. : Adams Business, ©2011.
Έκδοση:4th ed.
Θέματα:
Περιγραφή
Περίληψη:As the market place changes under the impact of the rapid transformation of information and the Internet, marketing plans are more important than ever. This title explains how to integrate social media, contacts and membership, and other tools into a complete plan that strengthens your customer base without breaking your budget.
Φυσική περιγραφή:xiv, 226 pages : illustrations ; 22 cm
Βιβλιογραφία:Includes bibliographical references and index.
ISBN:1440511845
1440514321
9781440511844
9781440514326