Strategic pricing for the arts /
"Pricing is complex, especially in the creative and cultural sector. How should prices differ between ordinary and premium seating? How much of a discount in admission should be offered through membership or season subscription? Does it make sense to charge higher ticket prices but offer relati...
שמור ב:
| מחבר ראשי: | |
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| פורמט: | ספר |
| שפה: | אנגלית |
| יצא לאור: |
London ; New York :
Routledge, Taylor & Francis Group,
2015.
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| מהדורה: | First edition. |
| נושאים: |
SPAA Library: On Shelves
| סימן המיקום: |
NX634 .R87 2015 |
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| עותק Unknown | Checked out – תאריך החזרה: 10-07-2024 23:59 בקשת החזרה |