Strategic pricing for the arts /

"Pricing is complex, especially in the creative and cultural sector. How should prices differ between ordinary and premium seating? How much of a discount in admission should be offered through membership or season subscription? Does it make sense to charge higher ticket prices but offer relati...

Cur síos iomlán

Sábháilte in:
Sonraí bibleagrafaíochta
Príomhchruthaitheoir: Rushton, Michael, 1959-
Formáid: LEABHAR
Teanga:Béarla
Foilsithe / Cruthaithe: London ; New York : Routledge, Taylor & Francis Group, 2015.
Eagrán:First edition.
Ábhair:

SPAA Library: On Shelves

Sonraí sealbhúcháin ó SPAA Library: On Shelves
Gairmuimhir: NX634 .R87 2015
Cóip Unknown Checked out Dlite: 10-07-2024 23:59 Athghair é seo