Strategic pricing for the arts /

"Pricing is complex, especially in the creative and cultural sector. How should prices differ between ordinary and premium seating? How much of a discount in admission should be offered through membership or season subscription? Does it make sense to charge higher ticket prices but offer relati...

Täydet tiedot

Tallennettuna:
Bibliografiset tiedot
Päätekijä: Rushton, Michael, 1959-
Aineistotyyppi: Kirja
Kieli:englanti
Julkaistu: London ; New York : Routledge, Taylor & Francis Group, 2015.
Painos:First edition.
Aiheet:

SPAA Library: On Shelves

Saatavuus: SPAA Library: On Shelves
Hyllypaikka: NX634 .R87 2015
Nide Unknown Checked out Eräpäivä: 10-07-2024 23:59 Tee varaus