Strategic pricing for the arts /
"Pricing is complex, especially in the creative and cultural sector. How should prices differ between ordinary and premium seating? How much of a discount in admission should be offered through membership or season subscription? Does it make sense to charge higher ticket prices but offer relati...
Wedi'i Gadw mewn:
| Prif Awdur: | |
|---|---|
| Fformat: | Llyfr |
| Iaith: | Saesneg |
| Cyhoeddwyd: |
London ; New York :
Routledge, Taylor & Francis Group,
2015.
|
| Rhifyn: | First edition. |
| Pynciau: |
SPAA Library: On Shelves
| Rhif Galw: |
NX634 .R87 2015 |
|---|---|
| Copi Unknown | Checked out – Erbyn: 10-07-2024 23:59 Adalw hwn |