The tipping point : how little things can make a big difference /

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In this book, Malcolm Gladwell explains and analyses the tipping point, that magic moment when ideas, trends and social behaviour cross a threshold, tip and spread like wildfire.

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Detalhes bibliográficos
Autor principal:	Gladwell, Malcolm, 1963-
Formato:	Livro
Idioma:	inglês
Publicado em:	London : Abacus, 2009.
Assuntos:	Causation. Contagion (Social psychology) Context effects (Psychology) Social change > Psychological aspects.

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