Digital marketing : [strategy, implementation and practice] /

"Digital marketing has transformed how businesses and other organisations communicate with their audiences. Consumers now have access to a much wider choice of entertainment, products, services and prices from different suppliers and a more convenient way to select and purchase items. Organisat...

Πλήρης περιγραφή

Αποθηκεύτηκε σε:

Λεπτομέρειες βιβλιογραφικής εγγραφής
Κύριοι συγγραφείς:	Chaffey, Dave, 1963- (Συγγραφέας), Ellis-Chadwick, Fiona (Συγγραφέας)
Μορφή:	Βιβλίο
Γλώσσα:	Αγγλικά
Έκδοση:	Harlow ; New York : Pearson, [2022]
Έκδοση:	Eighth Edition.
Θέματα:	Internet marketing. Strategic planning. Marketing sur Internet. Planification stratégique.

Παρόμοια τεκμήρια

The new rules of marketing & PR : how to use content marketing, podcasting, social media, AI, live video, and newsjacking to reach buyers directly /
από: Scott, David Meerman
Έκδοση: (2022)

Jab, jab, jab, right hook : how to tell your story in a noisy social world /
από: Vaynerchuk, Gary
Έκδοση: (2013)

The 1-page marketing plan : get new customers, make more money, and stand out from the crowd /
από: Dib, Allan
Έκδοση: (2021)

The 1-page marketing plan : get new customers, make more money, and stand out from the crowd /
από: Dib, Allan
Έκδοση: (2021)

Youtility : why smart marketing is about help not hype /
από: Baer, Jay, 1969-
Έκδοση: (2013)

Branded interactions : marketing through design in the digital age /
από: Spies, Marco, κ.ά.
Έκδοση: (2020)

The social media bible : tactics, tools, & strategies for business success /
από: Safko, Lon
Έκδοση: (2012)

E-commerce : business, technology, society /
από: Laudon, Kenneth C., 1944-, κ.ά.
Έκδοση: (2022)

Seo 2022: Marketing Campaign Successful: How To Become An SEO Pro: SEO Basics To Make Your Digital /
από: Jackline, Sara
Έκδοση: (2022)

DROPSHIPPING E-Commerce Business Model 2022: Beginners' Guide to Starting and Making Money Online in the E-Commerce Industry /
από: Basil, Males
Έκδοση: (2022)

The ultimate marketing plan : target your audience! get out your message! build your brand! /
από: Kennedy, Dan S., 1954-
Έκδοση: (2011)

Wiley CMA exam review study guide 2023.
από: Budd, Cassy, κ.ά.
Έκδοση: (2023)

Wiley CMA exam review participant guide 2023.
από: Budd, Cassy, κ.ά.
Έκδοση: (2023)

Consumer behaviour and the arts : a marketing perspective /
Έκδοση: (2022)

Consumer behaviour and the arts : a marketing perspective /
Έκδοση: (2022)

Brand storytelling : integrated marketing communication for the digital media landscape /
από: Quesenberry, Keith A.
Έκδοση: (2023)

Event marketing in the context of higher education marketing and digital environments /
από: Neus, Florian
Έκδοση: (2020)

How to Build Your Brand : Implementing a Proven and Effective Process.
από: Lubin, Laurence
Έκδοση: (2022)

Harnessing the power of Google : what every researcher should know /
από: Brown, Christopher C., 1953-
Έκδοση: (2017)

Internet research skills /
από: OÌ Dochartaigh, Niall
Έκδοση: (2012)

Social media marketing all-in-one for dummies, 4th edition /
από: Jan, Zimmerman
Έκδοση: (2017)

Google and the digital divide : the bias of online knowledge /
από: Segev, Elad
Έκδοση: (2010)

Marketing fashion : strategy, branding and promotion /
από: Posner, Harriet
Έκδοση: (2018)

Creative arts marketing /
από: O'Sullivan, Terry, 1957-, κ.ά.
Έκδοση: (2017)

The marketing edge for filmmakers : developing a marketing mindset from concept to release /
από: Schwartz, Russell, approximately 1948-, κ.ά.
Έκδοση: (2020)

Standing room only : marketing insights for engaging performing arts audiences /
από: Bernstein, Joanne Scheff, 1945-
Έκδοση: (2014)

Fashion & luxury marketing /
από: Solomon, Michael R., κ.ά.
Έκδοση: (2022)

The disconnect : a personal journey through the internet /
από: Kiberd, Roisin
Έκδοση: (2021)

Music management, marketing and PR /
από: Anderton, Chris, κ.ά.
Έκδοση: (2022)

Teaching online : a practical guide /
από: Ko, Susan Schor, κ.ά.
Έκδοση: (2017)

The end of fashion : how marketing changed the clothing business forever /
από: Agins, Teri
Έκδοση: (2000)

The sugar syndrome /
από: Prebble, Lucy
Έκδοση: (2003)

Permission marketing : strangers into friends into customers.
από: Godin, Seth
Έκδοση: (1999)

E-Commerce Business Model 2020: This Book Includes: Online Marketing Strategies, Dropshipping, Amazon FBA - Step-by-Step Guide with Latest Techniques to Make Money Online and Reach Financial Freedom /
από: WORK, JIM
Έκδοση: (2020)

Strategic pricing for the arts /
από: Rushton, Michael, 1959-
Έκδοση: (2015)

Entrepreneurship for the creative and cultural industries /
από: Kolb, Bonita M.
Έκδοση: (2020)

Event management for the tourism and hospitality industries /
από: Kolb, Bonita M.
Έκδοση: (2022)

How to write a business plan /
από: Finch, Brian
Έκδοση: (2010)

Hooked : how processed food became addictive /
από: Moss, Michael, 1955-
Έκδοση: (2021)

Research strategies : finding your way through the information fog
Έκδοση: (2008)