Digital marketing : [strategy, implementation and practice] /

"Digital marketing has transformed how businesses and other organisations communicate with their audiences. Consumers now have access to a much wider choice of entertainment, products, services and prices from different suppliers and a more convenient way to select and purchase items. Organisat...

Disgrifiad llawn

Wedi'i Gadw mewn:

Manylion Llyfryddiaeth
Prif Awduron:	Chaffey, Dave, 1963- (Awdur), Ellis-Chadwick, Fiona (Awdur)
Fformat:	Llyfr
Iaith:	Saesneg
Cyhoeddwyd:	Harlow ; New York : Pearson, [2022]
Rhifyn:	Eighth Edition.
Pynciau:	Internet marketing. Strategic planning. Marketing sur Internet. Planification stratégique.

Eitemau Tebyg

The new rules of marketing & PR : how to use content marketing, podcasting, social media, AI, live video, and newsjacking to reach buyers directly /
gan: Scott, David Meerman
Cyhoeddwyd: (2022)

Jab, jab, jab, right hook : how to tell your story in a noisy social world /
gan: Vaynerchuk, Gary
Cyhoeddwyd: (2013)

The 1-page marketing plan : get new customers, make more money, and stand out from the crowd /
gan: Dib, Allan
Cyhoeddwyd: (2021)

The 1-page marketing plan : get new customers, make more money, and stand out from the crowd /
gan: Dib, Allan
Cyhoeddwyd: (2021)

Youtility : why smart marketing is about help not hype /
gan: Baer, Jay, 1969-
Cyhoeddwyd: (2013)

Branded interactions : marketing through design in the digital age /
gan: Spies, Marco, et al.
Cyhoeddwyd: (2020)

The social media bible : tactics, tools, & strategies for business success /
gan: Safko, Lon
Cyhoeddwyd: (2012)

E-commerce : business, technology, society /
gan: Laudon, Kenneth C., 1944-, et al.
Cyhoeddwyd: (2022)

Seo 2022: Marketing Campaign Successful: How To Become An SEO Pro: SEO Basics To Make Your Digital /
gan: Jackline, Sara
Cyhoeddwyd: (2022)

DROPSHIPPING E-Commerce Business Model 2022: Beginners' Guide to Starting and Making Money Online in the E-Commerce Industry /
gan: Basil, Males
Cyhoeddwyd: (2022)

The ultimate marketing plan : target your audience! get out your message! build your brand! /
gan: Kennedy, Dan S., 1954-
Cyhoeddwyd: (2011)

Wiley CMA exam review study guide 2023.
gan: Budd, Cassy, et al.
Cyhoeddwyd: (2023)

Wiley CMA exam review participant guide 2023.
gan: Budd, Cassy, et al.
Cyhoeddwyd: (2023)

Consumer behaviour and the arts : a marketing perspective /
Cyhoeddwyd: (2022)

Consumer behaviour and the arts : a marketing perspective /
Cyhoeddwyd: (2022)

Brand storytelling : integrated marketing communication for the digital media landscape /
gan: Quesenberry, Keith A.
Cyhoeddwyd: (2023)

Event marketing in the context of higher education marketing and digital environments /
gan: Neus, Florian
Cyhoeddwyd: (2020)

How to Build Your Brand : Implementing a Proven and Effective Process.
gan: Lubin, Laurence
Cyhoeddwyd: (2022)

Harnessing the power of Google : what every researcher should know /
gan: Brown, Christopher C., 1953-
Cyhoeddwyd: (2017)

Internet research skills /
gan: OÌ Dochartaigh, Niall
Cyhoeddwyd: (2012)

Social media marketing all-in-one for dummies, 4th edition /
gan: Jan, Zimmerman
Cyhoeddwyd: (2017)

Google and the digital divide : the bias of online knowledge /
gan: Segev, Elad
Cyhoeddwyd: (2010)

Marketing fashion : strategy, branding and promotion /
gan: Posner, Harriet
Cyhoeddwyd: (2018)

Creative arts marketing /
gan: O'Sullivan, Terry, 1957-, et al.
Cyhoeddwyd: (2017)

The marketing edge for filmmakers : developing a marketing mindset from concept to release /
gan: Schwartz, Russell, approximately 1948-, et al.
Cyhoeddwyd: (2020)

Standing room only : marketing insights for engaging performing arts audiences /
gan: Bernstein, Joanne Scheff, 1945-
Cyhoeddwyd: (2014)

Fashion & luxury marketing /
gan: Solomon, Michael R., et al.
Cyhoeddwyd: (2022)

The disconnect : a personal journey through the internet /
gan: Kiberd, Roisin
Cyhoeddwyd: (2021)

Music management, marketing and PR /
gan: Anderton, Chris, et al.
Cyhoeddwyd: (2022)

Teaching online : a practical guide /
gan: Ko, Susan Schor, et al.
Cyhoeddwyd: (2017)

The end of fashion : how marketing changed the clothing business forever /
gan: Agins, Teri
Cyhoeddwyd: (2000)

The sugar syndrome /
gan: Prebble, Lucy
Cyhoeddwyd: (2003)

Permission marketing : strangers into friends into customers.
gan: Godin, Seth
Cyhoeddwyd: (1999)

E-Commerce Business Model 2020: This Book Includes: Online Marketing Strategies, Dropshipping, Amazon FBA - Step-by-Step Guide with Latest Techniques to Make Money Online and Reach Financial Freedom /
gan: WORK, JIM
Cyhoeddwyd: (2020)

Strategic pricing for the arts /
gan: Rushton, Michael, 1959-
Cyhoeddwyd: (2015)

Entrepreneurship for the creative and cultural industries /
gan: Kolb, Bonita M.
Cyhoeddwyd: (2020)

Event management for the tourism and hospitality industries /
gan: Kolb, Bonita M.
Cyhoeddwyd: (2022)

How to write a business plan /
gan: Finch, Brian
Cyhoeddwyd: (2010)

Hooked : how processed food became addictive /
gan: Moss, Michael, 1955-
Cyhoeddwyd: (2021)

Research strategies : finding your way through the information fog
Cyhoeddwyd: (2008)