The ultimate marketing plan : target your audience! get out your message! build your brand! /

As the market place changes under the impact of the rapid transformation of information and the Internet, marketing plans are more important than ever. This title explains how to integrate social media, contacts and membership, and other tools into a complete plan that strengthens your customer base...

תיאור מלא

שמור ב:
מידע ביבליוגרפי
מחבר ראשי: Kennedy, Dan S., 1954-
פורמט: ספר
שפה:אנגלית
יצא לאור: Avon, Mass. : Adams Business, ©2011.
מהדורה:4th ed.
נושאים:
תיאור
סיכום:As the market place changes under the impact of the rapid transformation of information and the Internet, marketing plans are more important than ever. This title explains how to integrate social media, contacts and membership, and other tools into a complete plan that strengthens your customer base without breaking your budget.
תיאור פיזי:xiv, 226 pages : illustrations ; 22 cm
ביבליוגרפיה:Includes bibliographical references and index.
ISBN:1440511845
1440514321
9781440511844
9781440514326