Act like it's your business : branding and marketing strategies for actors /

In Act Like It's Your Business: Branding and Marketing Strategies for Actors, Jonathan Flom helps actors and others in the arts understand the power of branding. This guide walks the reader through the process of creating a personal brand for his or her small business and then marketing that br...

Volledige beschrijving

Bewaard in:
Bibliografische gegevens
Hoofdauteur: Flom, Jonathan, 1977-
Formaat: Elektronisch E-boek
Taal:Engels
Gepubliceerd in: Lanham : The Scarecrow Press, Incorporated, 2013.
Onderwerpen:
Online toegang:Excerpts
Image
ebrary
EBSCOhost
OverDrive
ProQuest Ebook Central
Available onsite via Stacks
Omschrijving
Samenvatting:In Act Like It's Your Business: Branding and Marketing Strategies for Actors, Jonathan Flom helps actors and others in the arts understand the power of branding. This guide walks the reader through the process of creating a personal brand for his or her small business and then marketing that brand and broadcasting it through every step of the process-from choosing clothing, arranging headshots, and designing resumes to selecting a repertoire, building a website ...
Fysieke beschrijving:1 online resource (xv, 247 pages)
Bibliografie:Includes bibliographical references (page 241) and index.
ISBN:0810891603
9780810891609