Bernstein, J. S., & Kotler, P. (2014). Standing room only: Marketing insights for engaging performing arts audiences (Second edition.). Palgrave Macmillan.
Chicagoスタイル(17版)引用形式Bernstein, Joanne Scheff, , Philip Kotler. Standing Room Only: Marketing Insights for Engaging Performing Arts Audiences. Second edition. New York, NY: Palgrave Macmillan, 2014.
MLA(9版)引用形式Bernstein, Joanne Scheff, , Philip Kotler. Standing Room Only: Marketing Insights for Engaging Performing Arts Audiences. Second edition. Palgrave Macmillan, 2014.
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