Standing room only : marketing insights for engaging performing arts audiences /

"First published in 1997, Standing Room Only has long been considered the marketing bible for theatre organizations and was the collaborative effort of two professors from Northwestern University's Kellogg School of Business, consistently one of the top-ranked business schools in the natio...

Täydet tiedot

Tallennettuna:
Bibliografiset tiedot
Päätekijä: Bernstein, Joanne Scheff, 1945- (Tekijä)
Muut tekijät: Kotler, Philip
Aineistotyyppi: Kirja
Julkaistu: New York, NY : Palgrave Macmillan, [2014]
Painos:Second edition.
Aiheet:

SPAA Library: On Shelves

Saatavuus: SPAA Library: On Shelves
Hyllypaikka: PN1590.M27 B47 2007
Nide Unknown Saatavissa Tee varaus