Branded interactions : marketing through design in the digital age /
"Digital design plays a crucial role in how customers experience a brand. However, corporate websites and online shops are now only part of interactive brand identity. Digital touchpoints are becoming more widespread and more complex in their design demands, embracing apps, chatbots, interactiv...
Gardado en:
Main Authors: | , |
---|---|
Formato: | Libro |
Idioma: | inglés alemán |
Publicado: |
London [England] :
Thames & Hudson,
2020.
|
Edición: | Revised and updated edition. |
Subjects: |
SPAA Library: On Shelves
Número de Clasificación: |
HF5415.1265 .S65713 2020 |
---|---|
Copia Unknown | Dispoñible Facer reserva |