Branded interactions : marketing through design in the digital age /

"Digital design plays a crucial role in how customers experience a brand. However, corporate websites and online shops are now only part of interactive brand identity. Digital touchpoints are becoming more widespread and more complex in their design demands, embracing apps, chatbots, interactiv...

詳細記述

保存先:
書誌詳細
主要な著者: Spies, Marco (著者), Wenger, Katja (著者)
フォーマット: 図書
言語:英語
ドイツ語
出版事項: London [England] : Thames & Hudson, 2020.
版:Revised and updated edition.
主題: