The marketing edge for filmmakers : developing a marketing mindset from concept to release /

"Written for working and aspiring filmmakers, directors, producers and screenwriters, The Marketing Edge for Filmmakers walks through every stage of the marketing process--from concept to post-production--and illustrates how creative decisions at each stage will impact the marketability of a fi...

Descrición completa

Gardado en:
Detalles Bibliográficos
Main Authors: Schwartz, Russell, approximately 1948- (Author), MacDonald, Katherine, 1980- (Author)
Formato: Libro
Idioma:inglés
Publicado: New York, NY : Routledge, 2020.
Series:American Film Market presents.
Subjects:
Acceso en liña:(Single User Access)