|
|
|
|
| LEADER |
00000cam a2200000 a 4500 |
| 001 |
17378784 |
| 003 |
AE-ShPAA |
| 005 |
20240528083516.0 |
| 008 |
120709s2012 njua 001 0 eng d |
| 010 |
|
|
|a 2012418217
|
| 015 |
|
|
|a GBB218045
|2 bnb
|
| 016 |
7 |
|
|a 016035444
|2 Uk
|
| 020 |
|
|
|a 9781118269749 (pbk.)
|
| 020 |
|
|
|a 1118269748 (pbk.)
|
| 020 |
|
|
|z 9781118283455 (ebk)
|
| 020 |
|
|
|z 9781118284780 (ebk)
|
| 020 |
|
|
|z 9781118287231 (ebk)
|
| 035 |
|
|
|a (OCoLC)ocn778327037
|
| 040 |
|
|
|a UKMGB
|c UKMGB
|d BDX
|d GK8
|d YDXCP
|d ORX
|d BWX
|d VET
|d SZR
|d DLC
|
| 042 |
|
|
|a lccopycat
|
| 050 |
0 |
0 |
|a HF5415.1265
|b .S24 2012
|
| 082 |
0 |
4 |
|a 658.872
|2 23
|
| 100 |
1 |
|
|a Safko, Lon.
|9 1601
|
| 245 |
1 |
4 |
|a The social media bible :
|b tactics, tools, & strategies for business success /
|c Lon Safko.
|
| 250 |
|
|
|a 3rd ed.
|
| 260 |
|
|
|a Hoboken, N.J. :
|b John Wiley & Sons,
|c c2012.
|
| 300 |
|
|
|a xviii, 622 p. :
|b ill. ;
|c 25 cm.
|
| 500 |
|
|
|a Previous ed.: 2010.
|
| 500 |
|
|
|a Includes index.
|
| 501 |
|
|
|a P.B
|
| 505 |
0 |
|
|a pt. 1. Tactics and tools. What is social media -- Say hello to social networking -- It's not your father's e-mail -- The world of web pages -- The Internet forum -- The ubiquitous blog -- The wisdom of the wiki -- A picture is worth a thousand words (photo sharing) -- Talk about the podcast (audio create) -- Got audio? (audio sharing) -- Watch out for vlogs (video sharing) -- Thumbs up for microblogging -- Live from anywhere - it's livecasting -- Virtual worlds-real impact -- Gaming the system: virtual gaming -- RSS-Really Simple Syndication made simple -- Spotlight on search (search engine optimization) -- Marketing yourself (search engine marketing) -- The formidable fourth screen (mobile) -- Let the conversation begin (interpersonal) -- pt. 2. Strategy: the five steps to social media success. Analyze your existing media -- The social media trinity -- Integrate strategies -- Identify resources -- Implement and measurement.
|
| 650 |
|
0 |
|a Internet marketing.
|
| 650 |
|
0 |
|a Social media
|x Economic aspects.
|9 383
|
| 650 |
|
0 |
|a Online social networks
|x Economic aspects.
|9 1602
|
| 650 |
|
0 |
|a Electronic commerce.
|
| 906 |
|
|
|a 7
|b cbc
|c copycat
|d 2
|e ncip
|f 20
|g y-gencatlg
|
| 942 |
|
|
|2 lcc
|c BK
|
| 952 |
|
|
|0 0
|1 0
|2 lcc
|4 0
|6 HF54151265 S24 02012
|7 0
|8 OSH
|9 4638
|a SPAA2
|b SPAA
|c On Shelves
|d 2022-10-18
|l 0
|o HF5415.1265 .S24 2012
|p 0007432
|r 2025-03-10 00:00:00
|w 2022-10-18
|y BK
|
| 955 |
|
|
|b xj15 2012-07-09 z-processor
|i xj15 2012-07-09
|a xj15 2012-07-09 to BCCD
|
| 999 |
|
|
|c 3598
|d 3598
|
